Algolia AI Search for fashion and apparel

Fashion shoppers search by style, colour, size and occasion. Algolia understands those queries, shows what is in stock in their size, and learns which products sell.

Where search loses sales

  • Searches for a style or occasion (“white summer dress”) return random results

  • Sold-out sizes fill the first page

  • New collections need manual merchandising every season

  • Mobile shoppers give up after one bad search

What Algolia changes

  • Intent-aware search that handles synonyms and vague style terms

  • AI ranking that promotes what converts for each query

  • Merchandising Studio to pin, boost and schedule campaigns

  • Personalised results based on each shopper’s behaviour

Results from Algolia customers

Oh Polly (UK): shoppers who search convert at 3.5x the rate of those who don’t, with 172% higher average purchase value; search sessions drive 20% of revenue.

Lacoste: +150% search sales contribution.

Gymshark: $20M incremental annual revenue.

Results published by Algolia. Your results depend on your traffic, catalogue and setup.

See Algolia working on a catalogue like yours

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